Scaling an E-commerce Brand Across Global Markets

Industry: E-commerce

Markets: Nigeria

The Challenge

The brand had steady traffic but inconsistent sales, high customer acquisition costs, and limited repeat purchases across multiple regions.

Litt Grow Strategy

Litt Grow conducted a full growth audit covering ads, landing pages, and conversion flow. We implemented:

Funnel optimization from ad click to checkout

High-intent paid media campaigns across Meta and Google

Conversion-focused landing page improvements

Retargeting and email automation to improve repeat sales

How Litt Grow Delivered

Campaigns were localized to each market’s buying behavior. Creative assets and messaging were continuously tested and optimized based on real performance data.

Results Achieved

Improved conversion rates across all regions

Lower cost per acquisition

More predictable and scalable monthly revenue

Outcome

The brand moved from unpredictable sales to a sustainable, data-driven growth system.