Smart Properties
Driving Qualified Leads for a Real Estate Business
Industry: Real Estate
Market: Nigeria with international buyer interest
The Challenge
The real estate business had quality properties but faced low online visibility, inconsistent lead flow, and a high volume of unqualified inquiries. The client needed serious buyers, not just traffic.
Litt Grow Strategy
Litt Grow designed a lead-qualityâfocused growth system, including:
-
Buyer persona segmentation (local buyers, diaspora investors, first-time buyers)
-
High-intent lead generation campaigns on Meta and Google
-
Conversion-optimized property landing pages
-
WhatsApp and CRM lead qualification automation
-
Retargeting for site visitors and inquiry drop-offs
How Litt Grow Delivered
Instead of pushing generic ads, Litt Grow focused on intent-based messagingâpricing clarity, location benefits, and investment valueâwhile filtering inquiries through structured lead forms and automated responses.
Results Achieved
-
Increased volume of qualified property inquiries
-
Reduced time spent on unqualified leads
-
Improved viewing-to-conversion ratio
-
More predictable monthly inquiry flow
Outcome
The real estate business moved from random inquiries to a structured, scalable lead acquisition system that supported consistent property sales.
Why Litt Grow Works for Real Estate
Driving Qualified Leads for a Real Estate Business
Industry: Real Estate
Market: Nigeria, with international buyer interest
The Challenge
The real estate business had quality properties but faced low online visibility, inconsistent lead flow, and a high volume of unqualified inquiries. The client needed serious buyers, not just traffic.
Litt Grow Strategy
Litt Grow designed a lead-qualityâfocused growth system, including:
Buyer persona segmentation (local buyers, diaspora investors, first-time buyers)
High-intent lead generation campaigns on Meta and Google
Conversion-optimized property landing pages
WhatsApp and CRM lead qualification automation
Retargeting for site visitors and inquiry drop-offs
How Litt Grow Delivered
Instead of pushing generic ads, Litt Grow focused on intent-based messagingâpricing clarity, location benefits, and investment valueâwhile filtering inquiries through structured lead forms and automated responses.
Results Achieved
Increased volume of qualified property inquiries
Reduced time spent on unqualified leads
Improved viewing-to-conversion ratio
More predictable monthly inquiry flow
Outcome
The real estate business moved from random inquiries to a structured, scalable lead acquisition system that supported consistent property sales.
Why Litt Grow Works for Real Estate Brands
Litt Grow understands that real estate success depends on:
Lead quality, not vanity metrics
Trust-driven messaging and transparency
Fast follow-up and buyer education
Location-specific targeting
Scalable systems that support long sales cycles
r Real Estate Brands
Litt Grow understands that real estate success depends on:
-
Lead quality, not vanity metrics
-
Trust-driven messaging and transparency
-
Fast follow-up and buyer education
-
Location-specific targeting
-
Scalable systems that support long sales cycles